483 days ago, Rockstar Games released the first trailer for Grand Theft Auto 6. And assuming GTA 6 doesn’t get delayed, the ...

Grand Theft Auto 6 is easily one of the most exciting things happening in the video games industry this year, rivaled only by the imminent Nintendo Switch 2 launch. But while the GTA 6 price might ...

Rockstar Games is on track for a Fall 2025 release for GTA 6, with marketing content anticipated to roll out closer to the launch. The absence of delay announcements and the strategic marketing ...

GTA 6 remains highly anticipated, driven by leaks despite only one official trailer. A massive 2022 leak unveiled gameplay elements, sustaining excitement through unofficial information.

Take-Two Interactive boss Strauss Zelnick has revealed why the publisher is keeping Rockstar's Grand Theft Auto 6's release date such a closely guarded secret. In an interview with Bloomberg ...

Take-Two plans to market GTA 6 closer to release to maintain anticipation and excitement. CEO Zelnick believes GTA 6 will boost console sales when it launches later this year. Expect the game to ...

You probably want to know when GTA 6 is coming out. Everyone does, and publisher Take-Two's well aware everyone does, as CEO Strauss Zelnick's just acknowledged in an interview that saw him be ...

Ultimately, it boils down to GTA 6 having such a high level of anticipation that the team wants to sustain it and will therefore properly market it closer to when the game is going to release.

GTA 6 / GTA VI. While Rockstar Games has confirmed the game, many details remain under wraps. However, leaks and reports have provided an idea of what to expect from this highly anticipated title.

“The anticipation for [Grand Theft Auto 6] may be the greatest I’ve ever seen for an entertainment property,” Zelnick said when Bloomberg asked about the game’s secretive release da ...