Nigel Farage denied being anti-immigration and advocated for market-friendly fiscal policies in a bid to show that his insurgent Reform UK was ready to challenge Prime Minister Keir Starmer’s Labour Party for power.

The crowd seemed to be having fun, even though it is plain some of those gathered there have been drawn in because they are deeply disgruntled with the status quo in the UK. A newly joined party member said he was there because Farage "is a breath of fresh air" and current politicians were failing to give younger generations a chance to get on.

A senior Conservative MP has suggested that he hopes Reform UK leader Nigel Farage might have "blown up" by the time of the next general election, dismissing concerns about Reform UK's growing influence.