Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Phoenix Suns star forward Kevin Durant had the pleasure of introducing Nike's next generation of NIL basketball athletes. In ...

Nike Basketball, Antetokounmpo's sponsor, took a not-so-subtle shot at Boston Celtics guard Jaylen Brown, making reference to ...

At that point in the game, the Celtics were losing, but they came back and won 113-107. Following the game, Brown told reporters that he thinks "Giannis is a child." Brown said he is instead focused ...

Nike is releasing its LeBron 22 "Currency" this Friday, November 15, 2024. The shoes are a product of the collaboration ...

Nike decided it was time to clap back against Jaylen Brown for his comments towards Giannis this past Sunday in a Celtics win ...

An icon in the shape of a lightning bolt. Impact Link Nike is deepening its partnerships with the NBA and WNBA as basketball explodes in popularity in 2024. That's good news for the company as it ...

Nike has been a leader in sports culture, effortlessly combining innovation with star power. Recently, the brand has taken it a step up by combining basketball and football in its latest collaboration ...

The Nike Air Force 1 Dance is probably one of the most unexpected Nike sneakers of 2024. At first glance it looks like just ...

WNBA Rookie of the Year Caitlin Clark took the golf course for an appearance in The Annika Pro-Am on Tuesday, and she did so ...

The man credited with connecting Jordan with Nike, Raveling shares wisdom from the sport through his own stories ...