Google Ads upgrades bring bulk reporting, ROI columns, diagnostics, and more to help you fine-tune Performance Max campaigns ...

"Superman" views are soaring on HBO Max, drawing some 13 million people in the film's first 10 days on the streaming platform ...

James Gunn’s “Superman” hit 13 million views in its first 10 million days of streaming on HBO Max, marking the platform’s ...

This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The ...

TikTok is making it mandatory for TikTok Shop brands to use a new AI ad tool starting September 1. Called GMV Max, it uses an algorithm to automate TikTok Shop ad campaigns. Some brands are unhappy ...

With a background in journalism and counseling, Penny Min blends analytical research with real-world insight to help readers make informed financial decisions. At Forbes Marketplace, she specializes ...

In a monologue entitled "It's Not Coming, It's Here," MSNBC host Rachel Maddow declared, "We do now live in a country that has an authoritarian leader in charge. We have a consolidating dictatorship ...

As an ecommerce marketer, new customer acquisition and retention are always at the forefront of my Google Ads strategy. I’ve found Performance Max (PMax) is a key driver of both. It allows me to reach ...

LOS ANGELES — A year ago, Max Muncy was sidelined for 80 games with a rib injury. The Dodgers replaced him at third base with spare parts – Kiké Hernandez (60 starts at third), Chris Taylor (15), ...

Golfer Max Homa had made a name for himself outside of the golf course on X, where he built up a sizable following, and shocked everyone when he announced earlier this year he was leaving the social ...