Smurfs’ Director Chris Miller Hopes the New Feature Answers the Question, What Is a Smurf?: ‘I’m a Sucker for a Good ...

Opening up about his inspiration for the upcoming animation, Smurfs director Chris Miller wanted to “honour the DNA of the ...

The blue hue is in honor of Global Smurfs Day, a yearly tribute to the beloved animated creatures created by Peyo. Peyo is ...

Airbnb and Paramount are collaborating to offer a unique Smurf-themed experience in Belgium. Fans of the franchise will have the opportunity to immerse themselves in the beloved blue world. The ...

To mark World Smurf Day and the birthday of Peyo (Pierre Culliford), the Belgian creator of the loveable blue characters, ...

LeVeque Tower glows blue June 28 for Global Smurfs Day, honoring Peyo’s legacy and hyping the new Smurfs film featuring ...

Peyo Company is the brand name of IMPS and Lafig Belgium, the worldwide holders of The Smurfs' rights. The company was founded in Belgium by Peyo's daughter, ...

Global Smurfs Day coincides with the birthday of the Smurfs' creator, Peyo. On the evening of June 28, when the LeVeque Tower in downtown Columbus is basking in blue light, don't panic.

Belgium-based agency Cecoforma developed the attraction in partnership with the Smurfs’ parent company, Peyo Company. Belgian artist Peyo, whose real name is Pierre Culliford, created the Smurfs.