Reporting to Chief Revenue Officer, Paolo Mulè, Sawhney will focus on expanding the company’s footprint across Asia Pacific ...

A new wave of style-conscious youth in Tier 2 & 3 cities is driving demand for trendy menswear, pushing brands to expand, go ...

Apart from brand deals, casual gamers and esports professionals earn anywhere in a month between Rs 75,000 to Rs 1.5 lakh via ...

Trade analysts, industry watchers affirm that there is a need for some discipline in streaming movies to boost box office ...

In India’s vibrant and ever-evolving advertising landscape, more brands are beginning to shed tokenism for authenticity ...

Hindustan Unilever Ltd (HUL) expanded its influencer marketing network from to over 12,000 in FY2024-25 from 700 creators ...

As more Indian brands pour resources into digital-first strategies, organic visibility on Google has become the equivalent of ...

Heineken N.V., the Netherlands-based brewing conglomerate, has confirmed the appointment of Vineeth Suresh to lead its India GCC in Hyderabad, Heineken Business Services India Private Limited. Vineeth ...

Digital travel platform Agoda has launched its latest India campaign, ‘Escape the Stress, See The World For Less’, featuring Bollywood superstar Ayushmann Khurrana in an exciting double role. The ...

A century-old company wakes up one morning to discover that their carefully cultivated brand image has become as relevant as ...

Over the years, Prajakta has carved a niche for herself with her relatable content, strong screen presence, and honest ...