Sportswear company PUMA has initiated legal action against Tiger Woods’ new apparel brand, Sun Day Red, accusing it of trademark infringement. At the heart of the dispute lies the confusing simi ...

For the second time, Tiger Woods' Sun Day Red brand mark has been challenged by a company using a somewhat similar leaping-cat logo. This time, it's German-owned apparel brand Puma that filed a ...

Sun Day Red is releasing a special apparel line that draws inspiration from Augusta National Golf Club, where Tiger Woods won five Masters titles.

He recently became the first ambassador for Tiger Woods' brand, Sun Day Red. Woods would not choose just anyone to represent his brand. In his sixth start on the Korn Ferry Tour, the 23-year-old ...

While he may not be in the field, his Sun Day Red brand still showed out with its Azalea Gold collection, which was recently released. This 32-piece collection honors the gorgeous azaleas at ...

Sun Day Red is the apparel arm of the Tiger Woods business empire. According to its blurb: “Every seam, every stitch, every fold of Sun Day Red, is sewn with the meticulousness, care, and unwavering ...

On Tuesday, Sun Day Red unveiled the Pioneer Magnolia—a performance golf shoe that honors traditional aesthetics while delivering technical advantages on the course. Its name also rings bells ...