Analytics Academy on Skillshop is a collection of free e-learning courses designed by Analytics experts to help users get the most out of Google Analytics. Google Analytics currently offers 4 training

SEO specialists or marketers: As someone focused on online marketing, Search Console will help you monitor your website traffic, optimize your ranking, and make informed decisions about the …

This tells Google that you’re authorized to represent the business, so it's more likely to show up in search results. Learn how to verify your business on Google.

Keyword Planner helps you research keywords for your Search campaigns. You can use this free tool to discover new keywords related to your business and see estimates of the searches they receive and …

Search Console Educational Resources Google Search Central Get more in touch with your audience by using best practices to make it easier for search engines to crawl, index, and understand your …

Check out our SEO Starter Guide. Optimizing the quality of user experience is key to the long-term success of any site on the web. Whether you're a business owner, marketer, or developer, Web …

This track assumes that you are familiar with basic SEO practices and terms. Understand how Google works with your site. There are a lot of things to know about how Google crawls and presents your …

YouTube is one of the largest search engines in the world. Writing descriptions with keywords can help viewers find your videos more easily through search.

Discover how to set up Google Analytics for your website or app by creating a Google Analytics property, adding a data stream, and adding your Google Analytics code.Note: The previous link …

To maintain high quality information on Google, follow this list of guidelines for local businesses. These guidelines can help you avoid common problems, including changes to your information or, in some …